About

We know that there are many planners to choose from, but when it comes to executing your event, you don’t want it in the hands of an amatuer – you need expertise. That’s why Southern Approach has built a talented team of planners who bring over 30 years of combined experience in the event industry to the table. Our team has successfully produced over 200 weddings and events, making memories for our clients that will last a lifetime! We are always further developing our skills, systems, and processes to truly give our clients the very best we can offer.

Meet Christie – 

Christie initially attended college at the University of New Orleans as a Theatre and Film major. If you ask her, she will tell you she wanted to be Julia Roberts when she grew up. But after realizing her passion for the production of weddings and events in 2014, she has cultivated her career in the event industry and put together an amazing group of Event Planners with Southern Approach Event Planning!

Christie loves to spend time with her husband, Aaron, and their three kids – Tristan, Leah, and Noah. She is a self-proclaimed crazy dog lady and has two rescue dogs – Donnie and Juno (the most spoiled mutts EVER!). You can usually find her drinking coffee and watching reruns of Friends and Grey’s Anatomy!

MEET HAILEY –

Hailey has been an integral part of our team since August of 2018. She started as an Event Assistant and has since progressed into one of our amazing, talented Lead Event Managers. Daily she works closely with our clients and their vendors, assists our sister company with design for rental orders, and keeps Christie on track when busy season hits! Hailey is a Delgado graduate and holds an Associates degree in Hospitality Management. She is also currently enrolled at the University of New Orleans pursuing her bachelors degree in Hospitality Management.

Outside of coordinating events with our team, Hailey enjoys spending time with her family and friends, dancing with Dancescape Studio, and cheering on the LSU Tigers.  Her favorite color is purple!

MEET AMANDA – 

Amanda started as an Event Assistant in 2015.  She quickly showed her aptitude for running the show and became one of our Lead Wedding Managers in 2017. IN Amanda’s enthusiasm and attention to detail make her the perfect person to oversee the details on your event day.

Outside of coordinating events with our team, Amanda is a Registered Nurse and has a wonderful husband, Scott, who is also an RN at St. Tammany Parish Hospital. Together, they have two awesome kids: Riley and Nathan. Amanda describes herself as an avid reader and a wealth of useless trivia!

Southern Approach is excited to become the newest branch of “The Hospitality Collection.”  The Hospitality Collection is the machine that runs Southern Approach, and our sister company, Southern Hospitality Event Rentals, that provides rental items such as tents, tables, chairs, and much more for events throughout the Gulf Coast region.

Our brand is dedicated to bringing our expertise within the Hospitality Industry to our local New Orleans market, the Gulf Coast region, and beyond. We value our ability to work hard – producing every event with excellence, provide a reliable and trustworthy team you can count on, and always working to create new systems and processes that give our clients the best service and experience possible.

The Hospitality Collection

A PROFESSIONAL PARTNERSHIP, INVALUABLE TO YOUR EVENT

The Hospitality Collection brings together trusted and experienced companies, that each excel within their precise hospitality profession. Our sister companies work together to add greater value to our client’s events by combining our experience, offering a wide range of products and services. Together as a team we provide a superior experience, which allows our valued customers to focus on creating an unforgettable hospitality event!

Together, we can truly make your special day one to remember for the rest of your life! We’re ready to partner with you and take this journey together. Are you ready to get started?

What Value Can Our Team Provide You?

I am glad you asked…

  1. Rest assured that you’re partnering with a team that has a strong work ethic… we are known as THE problem-solver event planning company. We are a “make it happen” and “do whatever it takes” type of team. 
  2. Our experience and expertise in the event industry. We know what we’re doing and we’re really good at it… not bragging… we just simply take a lot of pride in what we do and strive to be the best of the best.
  3. We’re honest and trustworthy. We’re not going to hide things from you and we’re always going to make sure we’re going about things in the right, ethical, and respectful manner.
  4. Just call us “Type A” – We are super organized and great communicators which eliminates stress for our clients and produces an unforgettable experience for their event’s guests to remember for years to come! 
  5. WE HAVE FUN and LOVE WHAT WE DO! That mindset is definitely contagious because we want you to have fun and enjoy the process as well.

Where to now?

Southern Approach provides exceptional services to meet the needs of your event. Our top-notch expertise and hospitality has our clients wishing they could plan events with us every day!
Our talented team of planners are able to offer tailored events to our clients, no matter what the occasion is. We have seen it all and are ready to create an event that you and your guests won’t forget!
Do you need inspiration for your upcoming event? Look no further! Check out our blog where we offer inspiration from real events produced by our team, as well as tips and tricks from our beloved experts.
Do you have questions about our process, or are you just needing some event TLC ASAP? Our team is here for you and will guide you through the planning process. Connect with us today!

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